CASE STUDY: MVP for Online Sales

📦 Industry: eCommerce

🌍 Location: Central Europe

🤝 Client: Early-stage startup

Challenge

The client had a clear business idea — a digital platform for selling specialized products online — but lacked a technical team and experience in software development. They needed a functional MVP within 8 weeks, with a limited budget, but still demanded high UX standards and platform stability.

Our Approach

Within the first 5 days, the Projectland team defined the MVP scope, created basic wireframes, and set up the development environment.

👥 Team Composition:
 - 1 Project Manager
 - 1 UI/UX Designer
 - 2 Full-stack Developers
 - 1 QA

⚙ Work Process: Iterative development (weekly sprints), daily feedback loop with the founder, QA integrated into every sprint

The Result

✔ MVP launched exactly on week 8
 ✔ Full functionality for first user group: registration, product search, cart, checkout, payment, admin panel
 ✔ First 14 days post-launch:
   – 600+ users
   – 90+ orders
 ✔ Client secured additional funding based on the working MVP
 ✔ Ongoing collaboration with Projectland on version 2.0

Client Feedback

“Projectland understood our idea better than we could articulate it ourselves. Fast, structured, and reliable. Without them, we would’ve never launched on time.”

Conclusion

Building an MVP is more than creating a minimal product — it’s about proving that the idea is viable. With the right team and process, it’s possible to launch fast without compromising on quality.